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Learn more about Patron Point for marketing automation

Patron Point is a fully featured marketing automation platform that gives public libraries the ability to really drive their digital marketing and community engagement. It brings data together by connecting to the ILS and other third-party library services to help libraries segment marketing by audience, reaching patrons more effectively and efficiently. Patron Point automates communications through messages that are highly targeted, personalized, and relevant. Library card registration, event promotion, and user notification are just a few examples of Patron Point functionality.

MCLS is actively building a group purchase for Patron Point. Pricing is based on the number of group participants. Learn more about the product and its potential for your library by listening to this recorded webinar. For more information or a quote, contact services@mcls.org or (800) 530-9010 ext 401.